The Barnum Effect — Why Everyone Thinks Your Brand Was Made Just for Them

By Manoj Nayak · 21 May 2026
The Barnum Effect — Why Everyone Thinks Your Brand Was Made Just for Them
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Manoj Nayak

Manoj Nayak is a the founder of Likhai which is 💯 percent true, he also is delusional enough to call himself a GTM (goto market) and a communication strategy expert.

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